GB Rail Assistant: Your AI-Powered Rail Concierge
Smarter than a chatbot, GB Rail Assistant transforms fragmented rail data into seamless, actionable answers - handling journey planning, disruption, and accessibility in one interface.
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Is Bristol Station Step-free?
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Is the train to Edinburgh green?
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What’s the nearest station to Portsmouth hovercraft?
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Can I get a train to Southampton Airport?
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I’m changing train at Crew, is there a café there? What time’s the waiting room open?
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When’s the next train from Llanrwst; is it on time?
Rail customers expect answers instantly, especially during disruption, yet most tools can’t deliver.
GB Rail Assistant changes that.
It combines the depth of DataWharf’s APIs with the flexibility of agentic AI, helping operators and partners deliver smarter, faster, and more inclusive services.
Why GB Rail Assistant
Instant Access to Advanced Rail Data
All the insight of DataWharf APIs, without building your own complex front end​​​
Scale Support Without Scaling Cost
Augment customer service during peaks and disruption without extra overhead​​​
Better Service in Disruption
No more long list of alternative local buses. The assistant suggests alternative routes, even non-rail, so passengers keep moving
​Accessibility by Design
Voice, web, and mobile ready. It remembers user preferences and accessibility needs for a more inclusive experience
What can it do?
GB Rail Assistant already delivers powerful capabilities out of the box:​
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Answers detailed station questions - facilities, accessibility, and amenities.
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Plans rail journeys between National Rail stations.
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Handles real-time disruption re-routing for stranded passengers.
​Coming functionality:
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Rolling stock & onboard amenities
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Plus Bus
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Passenger assistance requests
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Fares, ticketing and fulfilment
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Delay repay
All powered by DataWharf's Reveal platform - the intelligence layer behind GB Rail Assistant
What makes it different?
Traditional chatbots follow scripts. The GB Rail Assistant is powered by agentic AI, which means it doesn’t just respond - it thinks, reasons, and acts.
​It pulls information from multiple trusted sources.
It doesn’t rely on static flows. It adapts to each question, even when circumstances change mid-journey.
It combines steps to solve complex problems like re-routing during a disruption without human intervention.​
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I’ve got a flight from Stansted at 14:00, what time do I need to leave Lester?
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I need to plan a trip from Cardiff to Wimple.
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My train has been cancelled; how do I get home?
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Help! No trains are coming. I need to get to Heathrow!
How it works
GB Rail Assistant is delivered as a flexible B2B service, designed to fit your integration needs:
Hosted Assistant
Provide your customers with instant access to our branded or white-labelled chat interface.
Secure authentication with user tokens and session IDs ensures privacy and personalised experience.
Ideal for quick deployment with zero development overhead.
API Integration
Subscribe to the Assistant API, allowing your customers to interact via your own front end.
Our API handles query orchestration, context retention, and integration with DataWharf datasets.
Seamless implementation through front-end development.
Whatever channel you choose, you'll get access to:​
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The GB Rail Assistant engine, powered by DataWharf's Reveal platform.
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Real-time reasoning and customer support that is responsive to network conditions.
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Scalable infrastructure ready for enterprise volumes.
Future-Ready by Design
With the Reveal platform at its core, the GB Rail Assistant can be further enhanced to support:
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Integration with other public transport modes.
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End-to-end digital concierge capabilities (ticketing, disruption handling, onward travel).
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Multi-format support for voice, chat, and embedded systems.
This isn’t just a rail tool - it’s the foundation for next-generation, agent-powered travel experiences.
White-Label Ready
Deploy under your own brand for a seamless customer experience
Two Integration Models
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Hosted Assistant: Quick to launch, minimal development required
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API Integration: Full control via your own front end
Subscription-based Access
Pricing is tailored to your customer volumes and integration needs
Subscription Options
The GB Rail Assistant is offered as a B2B SaaS solution, designed for flexibility and scale:
Not ready for the agent?
DataWharf provides direct APIs covering journey experience, passenger services and operations across the Great Birisit rail network. Popular feeds include:
Explore our suite of APIs or contact us to discuss a custom bundle for your use case.
FAQs
What is agentic AI and how is it different from a chatbot?
Agentic AI doesn’t just respond - it acts. Unlike chatbots that follow scripts, GB Rail Assistant uses reasoning to combine data from multiple sources and deliver contextual answers, even when the situation changes (e.g., disruption re-routing).
How does the assistant get its data?
It combines DataWharf APIs (stations, distance, carbon, rolling stock, operator details etc.) with third-party data sources, realtime feeds and journey planning resources.
How does the assistant get its data?
It combines DataWharf APIs (stations, distance, carbon, rolling stock, operator details etc.) with third-party data sources, realtime feeds and journey planning resources.
What can it do today?
Plan journeys across all 2,600 National Rail stations / provide station information (facilities, accessibility) / handle disruption re-routing with alternative route suggestions.
What's coming next?
Future features include: ticket booking and fulfilment / passenger assist requests / rolling stock and onboard amenity details / delay Repay automation.
How can I integrate the GB Rail Assistant into my service?
There are two options to integrate the GB Rail Assistant into your service: you can use our hosted agent service, directing your customers to our front end interface or you can connect via our assistant API to embed the agent into your own front end.
Is it suitable for people with accessible needs?
Yes. It supports multiple interaction formats (web, mobile, voice) and remembers user preferences for an inclusive experience.
How do I get started and what does it cost?
Contact us for a tailored discussion. Pricing is subscription-based and depends on your integration model and usage.